I have over fifteen years' experience working in digital, on brands including Adobe, American Express, Lloyds Bank, McDonalds and Ubisoft. I have worked at top London agencies Dare Digital and TBG London (now Sprinklr), as well as major corporations Coca-Cola and Amazon.
Now based in Somerset, I build simple, stylish, effective websites for businesses, using CMS platforms including Wordpress, Webflow, Square Space, Sitecore and Shopify. My sites look great and work well on PC, mobile and tablet.
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SKILLS & SERVICES
IA AND UX DESIGN
I organise content and produce a structure that delivers customers to what they're looking for. I produce flow diagrams, site maps and navigations that consider cognitive load, mental models and decision making.
I write compelling content that search engines love, helping to get voices heard in a competitive digital world. I research your competitors, your industry, and your products to make sure I get the words and tone perfect.
I love presenting information and ideas in a clean and beautiful way. I am simplicity obsessed. I am proficient in Photoshop and able to transfer my designs into responsive front-end code.
Whether it's bulk .csv uploads or bespoke theme customisations, I have experience with numerous CMS platforms to help manage large amounts of content and data with ease.
Accurate copy is essential for businesses to be taken seriously. Simple mistakes and errors look unprofessional and will lose customers. My proofreading service ensures your copy is clear, effective, and mistaek-free*.
"Amy and I worked together in the Software and Video Games retail team at Amazon.co.uk where she had full responsibility for all digital content for one of our key software vendors. Using data she extracted and analysed herself, Amy made recommendations which optimized performance of campaigns and features and also executed content and copyediting with perfect accuracy and style. In doing this she had to work across a variety of complex internal systems and navigate a large matrix organization. In short, if you're looking for someone who can combine analytical chops with an eye for good content and an astute understanding of editorial standards, look no further!"
"Amy was introduced to me through a recommendation. Her knowledge of the Shopify platform and web development seemed to be exactly what I was looking for and, after our initial conversation, Amy was able to make a reassuring assessment of my website and produce a sensible action plan that would give me the website I was hoping for. I have been extremely happy with the work and support I have had so far. Amy is extremely professional and transparent in her approach and her work has undoubtedly made a big difference. I trust her opinion and would not hesitate to recommend her to anyone looking for a first class, honest job."
"Amy's sharp wit and tight copy lines set her apart from the rest. Self branded by her passion and enthusiasm for life, Amy is interesting because she is interested in life, people, places and, most importantly for creatives, the structure and substance of the story. Hire her - she rocks; great ideas, well told stories and a magnetic personality to have in the studio or office."
As well as many wonderful independent businesses, I've been very lucky to work with these big brand names during my career.